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The Secret Sauce for Success with Salesforce

Building a center of excellence Since Fluido became part of the Trailhead Academy Authorized Training Provider Program in the Nordics back in 2011, it has been clear…

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Why and how leading companies are personalizing their customer service experiences

Personalization of customer service experience is a hot topic. Why? Because we are living in a world of endless options and an empowered buyer. Customers can switch …

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Bringing your data to life with Einstein Analytics

Now that we’ve clarified this, we can move to how Einstein Analytics fits in the picture. Einstein Analytics helps businesses to understand the vast amount of data…

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An Evening under the Stars

As the food vanished from plates, our appreciation and respect grew — and not just for each other’s cooking. We learned more about each other, with our talents a…

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Is Self-Service a Viable Alternative for Complex B2B Sales?

Now the same type of technology can also give many business buyers greater control in purchasing for their companies. However, some research indicates that by 2023 t…

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True transparency: Why exposing internal processes to your customers pays off

Time to achieve genuine customer-centricity ‘Customer-centric’ is the buzzword of the century. Every modern business aims for it. However, when creating processe…

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The customer journey stages we tend to forget

Too complex to follow ‘Customer journey’ is a term used to describe the customer’s experiences throughout the lifecycle of a customer relationship. It includes…

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What prevents great marketing automation? 5 common reasons

1. Marketing automation is not only a technology When talking about marketing automation, we usually speak about it in the context of technology. IT infrastructure, …

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Holiday Greetings from Fluido

Dear Friends, What an amazing year 2018 it has been again! Looking back, I once again feel humbled about the tremendous growth and success we’ve experienced during…

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This November, Fluido Brings the Dreamforce Experience to Helsinki

Did you miss the chance to attend Dreamforce 2018 in San-Francisco? Worry not, because this November Fluido will bring all the best of Dreamforce directly to you wit…

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