12/05/2021

Realize your potential with Salesforce Marketing Cloud training

World has changed a lot from the moment when marketing was mainly about static yearly plans, manual send outs of mass emails and large investments in single advertis…

Increase the pace of sales with document automation

Salesforce offers the possibility to significantly increase the efficiency of sales and marketing. Once this is done and there is proof that the investment is actual…

04/05/2021

How to improve your customer service KPIs

Customer Service KPIs indicate the status of your company’s customer service processes. By measuring and observing these KPIs you may determine where you’re doin…

15/04/2021

Harnessing Omni-Channel Routing for better customer experience

The Omni-Channel Routing feature of Salesforce has been evolving over the years to allow cases to be assigned to the correct agent. Being able to direct cases to a s…

29/03/2021

Grow the ROI of your marketing activities by visualizing your full marketing funnel

Different approaches can be taken for visualizing the full marketing funnel view. When the marketing data is all in one place, you can do a proper comparison between…

26/03/2021

The secret sauce for success with Salesforce

Why is your company training its employees? In many cases training is done on practical reasons: a new software is implemented or a new hire starts in the company. B…

18/03/2021

Digital collaboration drives sustainability

Sustainable development has been defined by the UN as “development that meets the needs of the present without compromising the ability of future generations to me…

10/02/2021

Align your marketing automation team with cutting-edge technology

Marketing automation has been around for a while, but some companies are still struggling to make it deliver real business value. If you’ve got a clear strategy an…

How to use data to maximize your marketing automation investment

Data has become a crucial part of marketing automation. Companies regularly collect, store and analyze large amounts of data on their customers every day. Every brow…

19/01/2021

4 tips for leveraging ServiceMax Asset 360 core capabilities  

Natively built for Salesforce Field Service, ServiceMax Asset 360 delivers complete visibility into install base, service contracts and asset performance. Utilizing …