Lunch and Learn – CPQ:
Achieving a win-win with a Digitalized customer journey
In recent years, b2b commerce has undergone an important shift: today, more than half of b2b buyers are millennials — they expect simplicity, connectivity, and a frictionless buying experience even when they are purchasing a technically complex, configurable, and costly product.
To meet these expectations, it is crucial that manufacturers leverage the full potential of tools and systems. At this lunch and learn, you will better understand how to create a connected, digitalized customer journey.
At the lunch, local and international experts will speak about:
- How CPQ (Configure, Price, Quote software) enables a superior customer journey
- What it takes to simplify the sale of complex manufactured goods
- How to eliminate order errors and shorten time to market
- Making the most out of Visual Product Configuration and Augmented Reality
Date: October 30th, 11:00 – 13:00
Location: Restaurant Bronda, Helsinki (Eteläesplanadi 20)
“The key is to set realistic customer expectations, and then not to just meet them, but to exceed them — preferably in unexpected and helpful ways.” – Richard BransonRSVP
Chief Product Officer
Plc Uutechnic Group Oyj
CPQ Practice Lead