Plan your Dreamforce agenda 2025

Plan your agenda and leverage our curated list of top picks to ensure you don’t miss out on the most impactful sessions. When you find an exciting session, go to the catalogue and search for it with its name using the catalogue’s search function. You can then mark the session with the little heart symbol to find it again.

Get ready to make the most of Dreamforce with our expert recommendations guiding you every step of the way!

Transformation and business value with Salesforce Platform

In today’s fast-paced digital landscape, transformation is essential. Business processes and technical capabilities need to be in line with strategic ambitions. If you want to learn more about how to set up an organisation ready for change, we have great picks for you. The following Dreamforce sessions cover topics related to digital transformation and business value creation with the Salesforce platform. You will hear how to make sure business strategy and IT execution are in sync, how to turn governance from a checklist into a catalyst and development practices into a launchpad for agility, quality, and value.

Breakout: Align Business and Tech Teams for Implementation Success
Overcome implementation challenges by aligning business and IT. Learn to shift from predefined solutions to customer outcomes with real examples that drive collaboration and success. Session by Tiffany Flynn, Business & Experience Strategy Director, Salesforce

Theater Session: AI Led Enterprise Transformation for Future-Ready Growth
Drive enterprise-wide transformation with AI, automation, and data-driven strategies. Enhance agility, efficiency, and innovation to deliver long-lasting business impact. This session by Sandeep Jadhav,  Managing Director of Brillio is excellent for any Business or IT Leaders responsible for future growth.

Keynote: Become an Agentic Enterprise
Getting insights into how Agentforce is powering the agentic enterprise to deliver customer success. Hear the latest announcements and see how customers are building, testing, and supervising AI agents.

Dreamforce Main Keynote by Marc Benioff
And of course you should not miss the opportunity to hear the latest and greatest from Salesforce CEO and co-founder Marc Benioff. Join Marc Benioff and guests to explore what it means to become an agentic enterprise where humans and AI agents work together to drive customer success.

Revenue Management & Solutions

Business

In case you’re interested in the big picture and the latest developments in the domain, e.g. when considering revenue management investments, go and see the following sessions.

Revenue Cloud Keynote: Fuel Growth in the Agentic Enterprise
If you want to see how Salesforce is reshaping quote-to-cash with AI agents and automation, this is the place. You’ll get the first look at how a unified, AI-ready Revenue Cloud can unlock faster sales cycles and new revenue opportunities.

How to Make the Move from CPQ to Revenue Cloud
Perfect for leaders ready to go beyond CPQ. This session lays out the roadmap to a fully connected revenue management system — showing the efficiency gains, integration points, and business steps to get there.

Streamline Manufacturing: Sales Agreements to Cash
For manufacturing businesses, this is a must-see. Learn how to tie Manufacturing Cloud and Revenue Cloud together for real-time pricing, instant product access, and AI-driven order creation that directly improves margins.

Technology

When you’re interested in technical details getting your hands dirty with the config and elevating your revenue operations with Revenue Cloud, take a look at following sessions which introduce the core revenue cloud capabilities.

How ZoomInfo Unifies Products and Pricing with Revenue Cloud
If your teams are struggling with inconsistent product data or pricing errors, this session shows the fix. See how a unified catalog and pricing engine brings speed, accuracy, and control across every sales channel.

Did You Know Revenue Cloud Could Do That?
This is where complexity meets simplicity. Discover how the new Constraint Builder and connected configurator can slash deal times, handle intricate configurations, and keep revenue flowing smoothly.

Create Customised Pricing with Revenue Cloud
For those who need pricing that fits their business like a glove, not an off-the-shelf template. Learn advanced techniques to create and manage tailored, real-time pricing that can adapt instantly to changing market conditions.

Service

3 Tips to Level Up Your Omni-Channel Service Strategy
One of the most important parts of customer service is the entry point for which customers can contact and how those cases are assigned from all the available channels. Omni Channel is keeping up with this evolution to provide you with the tools to deliver on your omni channel strategy. Attend this session to get those tips to help you stay ahead of the game.

Building Your Agentforce COE: New Roles for Digital Support
Customer service is evolving at an incredible rate and that was before AI came into the picture. It can be overwhelming to know where to start let alone devising a strategy to take your company forward. That is why I would recommend this session. Find out those nuggets of info from the people that are doing it to help you move forward with confidence.

Does Your AI and Digital Customer Service Strategy Deliver?
It is often talked about, how can you lower costs but keep the customer experience high. Listen into this session to learn how you can really deliver this experience for your customers all the way to case resolution using AI.

Manufacturing

Business Transformation

Service business growth is key for manufacturers to remain relevant in the eye of the customer and consumer. The digital AI era is creating opportunities for smart connected product-services that are the future of business growth. Salesforce is in the forefront of bringing stakeholders together in an intelligent platform enabling this growth.

From Factory to Frontline: Productizing AI in Manufacturing
Repeatable AI use cases MATTER when margin, speed, and customer trust are on the line. Learn how leading manufacturers and retailers are turning Salesforce into a platform for intelligent operations.

Manufacturing Keynote: Agentic Enterprise Excellence
Discover how Salesforce innovations with AI and data are revolutionizing manufacturing sales, channel management, and asset-centric service. Hear Trailblazers’ visions for the industry’s future.

Transform Aftermarket with Asset Service Management
Join us to explore how predictive, intelligent aftermarket services, powered by IoT, data, and AI, drive growth, cut downtime, and boost satisfaction. Share strategies with manufacturing peers.

Technology Transformation

If you are interested in enterprise architecture and technology within Manufacturing and Automotive, the following sessions bring insight into how lighthouse companies are changing their operations with Manufacturing Cloud and AI.

Creating Differentiated Experiences with Manufacturing Cloud
Hear how industry leaders are leveraging Manufacturing Cloud to improve productivity, boost collaboration, and deliver differentiated experiences at every customer touchpoint.

Scaling Agents in Manufacturing, Even with Imperfect Data
Scaling agents can be challenged by technical debt and data quality. Join two experienced manufacturers for an in-depth discussion on how you can still succeed — even in imperfect environments.

Harnessing MCP for Enhanced Agentforce Experiences with AWS
Learn how MCP unlocks Agentforce and AWS’ full potential to build connected agents, grounded in your business data.

Automotive

Business Transformation

The automotive industry is in transformation and it is creating new ecosystems reaching across different actors integrating them with data, AI and connectivity. The future automotive offering is an intelligent product-service system that will act as a platform for business growth where multiple stakeholders will disrupt the industry.

Creating Game-Changing Automotive Retail Experiences
Join industry experts as they discuss new ways to improve OEM partner collaboration across retail, dealer, or direct to consumer channels. Learn how leaders are driving automotive retail excellence.

Developing Connected Vehicle Experiences
See how your peers are harnessing driver, vehicle, and telematics data to develop new innovative driver and vehicle experiences that improve growth and impact the bottom line.

Driving Revenue with Innovative Connected Vehicle Services
Learn how OEMs leverage Commerce Cloud and Marketing Cloud to boost mobility service adoption, reduce attrition, and drive predictable revenue.

Learn How AI in Powering Automotive CRM Experiences
Learn tactical ways your peers leverage AI for personalization, modern customer experiences, and efficiency to drive excellence, transform customer experiences, and gain a competitive edge.

Technology Transformation

Technology transformation starts from understanding the transformation of the business and how the enterprise architecture and business ecosystem will evolve. Salesforce offers an extensive suite to support the automotive industry. However, change is customer centric creating excellent CX, rethinking the business process as ecosystem processes and finally understanding how AI can add to the industries growth through the correct use of data.

UX That Builds Trust: Agentforce and Einstein for Service
Explore how thoughtful UX design helps build trust in generative AI tools like Agentforce Service Agents and Einstein Service Replies. See how small changes can make a big difference.

Use SIPOC to Solve the Process Instead of the Problem
Discover the SIPOC framework to solve processes over problems, helping admins to think outside the box, ask more questions, and understand that the root of an issue is usually bigger than the ask.

Agentforce Deployment Best Practices: From Setup to Success
Learn what to expect during an Agentforce deployment with real-world examples from our Customer Success experts. Get insightful answers to common questions and learn how to avoid potential roadblocks.

Sales

Sales organizations are in the middle of a major transformation. Leaders are expected to deliver growth with fewer resources, orchestrate complex ecosystems of partners and channels, and empower sellers with AI-driven insights. The winning sales models are no longer about volume, but about precision: combining trusted data, connected workflows, and real-time intelligence to turn every customer interaction into growth.

Business Transformation

4 Pillars to Ignite Sales Performance
A winning sales team puts sellers first from planning to paycheck. Consolidate your SPM tech, with data and AI built-in, to bring sales plans, enablement, incentives, and more together in Sales Cloud.

Accelerate Channel Sales with Revenue Cloud
Most tech companies rely on channel partners and resellers to meet revenue targets. See how you can manage the complete channel revenue lifecycle with Revenue Cloud and Partner Cloud.

Challenging the Status Quo: Rethinking Automation
Your sales and care experiences drive costs down and fuel growth. Just adding agentic AI to the mix won’t resolve the problems that have been put off — aligning data, tech people, and processes will.

Technology Transformation

6 UX Design Tips to Make AI Trustworthy and Easier to Use
Equip yourself with good UX practices that can help you build AI experiences that are helpful, not disruptive. Learn from real examples how to shift from static to dynamic agentic workflows.

3 Ways to Do More with Your Sales Data
Complete, accurate sales data is the foundation for AI-powered insights, reliable forecasting, and personalized buyer experiences. Uncover strategies to improve your data and put it to good use today.

Agentforce for Sales: Your Secret to Smarter Selling
Learn how custom and prebuilt agents automate everyday tasks, explore real examples from teams already using Agentforce, and leave with simple steps to get started on your own.