How we create value for you
We use our experience in the sector to help you take advantage of Salesforce to generate successful outcomes for your institution, your students, your alumni and your strategic partners.
From strategy and design to implementing solutions and support, we offer an end-to-end service as a trusted strategic partner.
See our work
Industry Partners
Give the strategic partners a way to streamline their experience with the institution, and the institution gains visibility into all interactions.
Alumni
Help alumni build relationships with each other, staff, and students. Draw on better insights into the alumni to develop executive education and philanthropic opportunities.
Prospective Students
Engage prospective students with personalised opportunities while allowing the institution to better match the applicants to their offering.
Learner Experience
Guide the learner through their own personalised journey, highlighting support opportunities that both improve student retainment and experience.
Customer & Employee Experience
“Let the teachers teach” – Salesforce for teachers
A blog by a former teacher in Finland and a present-day Salesforce consultant looking at solutions that Salesforce Education Cloud offers to enhance the teachers’ employee experience during rapid change.
ReadThe best student experience in the world? These are the lessons higher education institutions should take from the business world
In the business world, customer experience is already a familiar concept. It is formed in every encounter between the customer and the company. Correspondingly, the student experience is created in every encounter between the student and the higher education institution, whether the student is participating in remote lectures, enrolling for courses in the online service or in connection with study services.
ReadSucceeding in the Digital Era
Taking The Leap For Learning with Salesforce – How Aalto is Rethinking Academic Experience
At Aalto University, digitalisation is seen as a way to adapt to the constant changes in the world and offer even better student experiences. How does Salesforce support Aalto in the change? In Fluido’s partner speech, Aalto University Manager, Leap for Learning, Milla Vaisto-Oinonen, will talk about the topic.
ViewThe New Era of Digital Experience in Higher Education
We’ve seen years of digital transformation in just a few months. With an increased emphasis on remote learning, lifelong learning, and quick upskilling and reskilling, as well as increased competition in the education sector, it is vitally important for higher education institutions to ensure a great digital experience for all stakeholders to stay relevant.
In this on-demand webinar, you will learn how your institution can provide a personalised digital experience and get inspired by the peers in your industry on how they are approaching digitalisation in higher education.
ViewIncreasing Digital Competitiveness for Business Schools
Join us in a discussion with the CDO of BI Norwegian Business School Elin Borrebaek on how BI has adapted to the challenges in the new normal and the role technology plays in their digitalisation strategy to support their business requirements.
ViewFluido Education EMEA Summit
Improving student engagement
Over recent years, higher education institutions around the world have had to put a lot more emphasis on their digital learner experience. For the majority of institutions, hybrid learning is here to stay — and with it comes both opportunities and challenges. What can institutions do to enhance the student experience in the digital era? Tune in to hear Christa Winqvist’s (CIO, Aalto University) and Kari Poutanen’s (Industry Lead for Education, Fluido) thoughts.
WatchFluido Education EMEA Summit - Panel discussion part 1
What is the future of digital campuses for educational institutions?Tune in to hear Ian Cross from OwnBackup, Alan Hughes and Kari Poutanen from Fluido.
WatchFluido Education EMEA Summit - Panel discussion part 2
What is the future of digital campuses for educational institutions?Tune in to hear Ian Cross from OwnBackup, Alan Hughes and Kari Poutanen from Fluido.
WatchFluido Education EMEA Summit - Panel discussion part 3
What is the future of digital campuses for educational institutions?Tune in to hear Ian Cross from OwnBackup, Alan Hughes and Kari Poutanen from Fluido.
WatchFluido Education EMEA Summit - The future of digital campus
Full panel discussion: What is the future of digital campuses for educational institutions?Tune in to hear Ian Cross from OwnBackup, Alan Hughes and Kari Poutanen from Fluido.
WatchIndustrial engagement: Academia and industry insights with thought leaders
Innovations Through Partnership - How CRM Nurtures Universities’ Enterprise Environment
Interview with our Superheroes, Kari Poutanen, Head of the Education Industry Practice, Alan Hughes, Head of Education UKI, and our guest, Doctor Brendan McGuckin, Senior Strategic Partnerships Manager at Edinburgh Innovations. Together, they delve into the dynamic world of academia-industry collaboration, exploring how these partnerships are shaping the future.
WatchSustaining universities’ vital business ecosystem
Sustaining a relationship with the business world brings undeniable value to universities. A modern CRM system can highlight these opportunities, bringing universities and businesses together to pursue a common goal.
Read moreConnect with a superhero

Kari Poutanen
Global Industry Lead, Education
kari.poutanen@fluidogroup.com