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Uncovering Dreamforce: maximise your experience at the Salesforce conference with our tips

Each year, Salesforce enthusiasts and professionals gather worldwide to attend Dreamforce, the main event in the Salesforce ecosystem. With its power-packed sessions…

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Dreamforce 2024: plan your agenda

Dreamforce is bigger and better than ever, with over 1,500+ sessions packed full of innovation and insights. Salesforce recently published the Dreamforce sessions ca…

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Why your product service offering might be missing the mark

The product-centric trap Many manufacturing companies remain heavily focused on their products, driven by engineering and technical specifications. While this approa…

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Driving service business growth in manufacturing: insights and strategies

Today, the concept of servitisation is reshaping these models with advancements in mobile, cloud, and computational technologies. However, realising this potential r…

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Revenue Lifecycle Management: a product management insight

Earlier in spring, Salesforce launched Revenue Lifecycle Management (RLM), a full overhaul of features and tighter integration of its various current products servin…

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Exploring the evolution of alumni relations in higher education

In recent years, alumni engagement has expanded beyond networking to include lifelong learning initiatives. The COVID-19 pandemic underscored the significance of dig…

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Transform service experiences and enable service revenue growth with connected installed base data 

Technological transformation is reshaping manufacturing. Interconnected data, process automation, artificial intelligence, and seamless system integration are at the…

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Strategies for seamless university engagement

Balancing specialised expertise with collaborative efforts is the key to overcoming these challenges. Universities must empower their specialised teams while impleme…

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Are you ready for AI?

A spectrum of The Power of AI AI offers a spectrum of capabilities, from automating tasks to enhancing data analysis and facilitating smarter decision-making. Within…

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Solving Complex Challenges: Strategy Design vs. Systems Thinking

I use them depending on what I want to achieve: In all my projects, I want to see the big picture, understand the problem, align with the organisation’s strategy, …

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