Blog and news

Are financial advisers competitive?

Changing regulations deliver better customer outcomes The FCA has passed new guidelines for consumer protection: the ‘Consumer Duty’ comes into effect from 31 Ju…

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Why should marketers care about a Customer Data Platform?

We live in a world where companies have access to large amounts of customer data that they can use to understand their customers better and personalise their experie…

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Is digitalisation a driver for sustainability?

Organisations worldwide are transitioning to a digital-first mindset, deploying technologies like machine learning, artificial intelligence (AI), and the Internet of…

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How to use Salesforce Knowledge in customer service

Knowledge articles can be, for instance, FAQ articles, a list of product ingredients, product descriptions, how-to, step-by-step instructions, and many other types o…

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The German tour kicks off: Fluido at the Salesforce World Tour Essentials in Munich

Once again, the Salesforce World Tour Essentials in Munich offered a great opportunity to network with other industry experts and customers and to discuss the latest…

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What does the new Salesforce Education Cloud mean for education institutions?

As with any new product innovation, there is a lot of excitement around the reveal and a bit of worry as well. What does the new product mean for institutions alread…

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How to get started on CPQ

CPQ is the first step to a full quote-to-cash process: it allows you to put together products and services and their associated pricing as a technically and commerci…

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